You are probably wondering, as a business owner or leader, whether or not working through the logistics – which can certainly be time consuming – is worth it for the benefits that community service adds to your business culture.
We are here to take you through the benefits to help aid in your decision.
The Benefits of your Business Doing Community Service
It helps your reputation as a business
Being a company that is involved in community service can give you an improved reputation as a whole. According to a survey done by Cone Communications and Echo Research, 82 percent of U.S. consumers consider corporate social responsibility when deciding which products or services to buy and where to shop.
Participating in charitable acts can also build ties within the town or community that build the reputation of the business and help form lasting relationships.
It builds community among employees
Getting out there and doing something charitable makes employees feel good about giving back. Doing it together is a good way to enhance community and bond employees together over the joy and satisfaction they feel from doing something good for the community.
This will cause the culture of your business to be improved and will cause internal relationships to bloom. Remember that community service is a great way for people to share what causes they may be passionate about, which will promote learning about one another, too.
It helps recruit young talent
Millennials are known to be charitable and committed to changing the world for the better. Colleges have a particularly strong focus on this.
Additionally, according to a Stanford Graduate School of Business study, recent college graduates are willing to sacrifice an average of 14.4% of their salaries to work at more socially responsible companies.
Showing recruits that your company values charitable acts and participates in community service regularly is a great way to entice younger talent to work for your company.
The Downside of Community Service at Work
There are a few downsides to consider when figuring out how your company can participate in customer service. The largest point to this is that can cost your company time and money.
Usually community service would be participated in during work hours, taking time away from the productivity of your organization.
Additionally, it can take a large amount of time and research to determine what the right community service programs or projects are for your particular business, as related to your values and mission.
To navigate these issues and best determine what charitable acts will be most effective for your company, a PEO can be of assistance.
To find the best PEO for your organization, call us today to set up your complimentary competitive analysis. We will match you with the best PEO to suit your business needs, culture, and values.